The PRCA Digital Awards 2024 ceremony held at Andaz London Liverpool Street brought together PR professionals from all over the UK to acknowledge and honour the exceptional standards set in the digital field of the industry.
This year’s sponsors include CARMA, Polimonitor, and Reuben Sinclair.
We are proud to recognise the excellent achievements of these individuals and teams.
Best Digital Marketing Campaign
Highly Commended:
ilk agency and Generation Logistics
Generation Logistics Digital Marketing Campaign
Winner:
Fight or Flight
Frontify Real or Not Real
Best Social Media Campaign – sponsored by CARMA
Highly Commended:
Edmonds Elder & Centrica
Net Zero Heroes
Winner:
Dialogue #bokfriday
SA Rugby #bokfriday
Best Use of a Communication Tool in a Campaign
PLMR
The University of York and Skills for Care: Curious About Care Tool
Best Use of Audio in a Campaign
Highly Commended:
Police Now
‘Manchester’s Rookie Cops’
Winner:
Golin & Specsavers
Misheard Version
Best Use of Content Marketing in a Campaign
Highly Commended:
Third City & Kia
Electric Futures
Winner:
Digital Trails
Work Hard, Play Hard: The Top Cities for a Working Holiday
Best Use of Paid Media in a Campaign
HROC
Powering up STIHL’s battery-operated campaign
Best Use of Reporting and Measurement in a Campaign – sponsored by CARMA
Malaria No More UK
Finish the Job
Best Use of Social Influencers in a Campaign – sponsored by Polimonitor
Highly Commended:
Alfred & Netflix’s The Crown
The Sylvanian Crown
Winner:
Golin with Specsavers
Misheard Version
Best Use of Video in a Campaign
Highly Commended:
BCW
Quality Street: Street (W)rappers
Winner:
Red Consultancy
The Reverse Make-Up Tutorial
Digital Professional of the Year
Imogen Wallis, Milk & Honey PR
In-House Team of the Year
HM Prison and Probation Service
Digital Agency of the Year sponsored by Reuben Sinclair
Battenhall