Effie Worldwide has announced the 2022 Effie Index (effieindex.com), the annual ranking of the companies behind the world’s most effective marketing – with AB InBev, McDonald’s, WPP, Ogilvy, Leo Burnett Middle East, and Slap Global named Most Effective Marketer, Brand, Agency Holding Group, Agency Network, Agency Office, and Independent Agency, respectively. AB InBev and McDonald’s topped their rankings for the second year running. The 2022 Effie Index rankings reflect the performance of more than 4300 finalists and winning entries from eligible global, regional and national Effie Awards competitions held around the…
Read MoreAB InBev, McDonald’s, WPP, Ogilvy, Leo Burnett Middle East and Slap Global top the 2022 Global Effie Index
