Tag: ADMA

The Association for Data-Driven Marketing and Advertising (ADMA) has unveiled a new Advisory Committee featuring some of Australia’s most respected marketing and business practitioners. The new Committee will be key in shaping ADMA’s strategy to execute its vision to drive innovation, build industry capability, set the standard for responsible marketing, and reimagine the industry’s future through data-driven transformation. Composed of leading CMOs and specialists from Optus, NAB, Woolworths, MECCA, Zip Co, and Deloitte, the Committee brings a breadth of experience across marketing, digital, and business leadership. This announcement follows previous…

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The Association for Data-Driven Marketing and Advertising (ADMA) has named futurist and global marketing provocateur Tom Goodwin as the first ever internationally-based member of its Advisory Committee (AAC), reinforcing its bold commitment to shaping what’s next for marketers. The appointment marks a key milestone in ADMA’s strategy to broaden the perspectives and specialisms within its Advisory Committee to better support its key focus areas: future-focused capability building, progressive regulatory reform and leadership that actively shapes the future of marketing. It follows the recent appointment of respected marketer David Morgan as…

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The Association for Data-Driven Marketing and Advertising (ADMA) has appointed seasoned global marketing leader David Morgan as the new Chair of its Advisory Committee. Steve Brennen, Co-founder and CEO of Archie, who has held the position for over a decade, will move to the role of Vice Chair. Morgan, who has served on the board since 2021, brings over 35 years of global experience, having held global marketing leadership roles for Samsung, Citibank, Procter & Gamble, Nestlé and was global CMO for Standard Chartered, world’s third largest bank. As the…

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