M&S rolls out AgriSound technology boosting pollinator activity to 18 farms across the UK

Following two successful trials last year, M&S has announced an expansion of its partnership with agri-tech start-up AgriSound to an additional 18 sites across the UK. Last year M&S launched two in-field sensor trials that helped farmers better support pollinators like bumblebees and increased crop yields, and now the retailer is rolling the technology out to more M&S Select farms such as East Seaton Farm in Arbroath which supplies Red Diamond strawberries to the high-street retailer. AgriSound Polly technology allows farmers to track the number of pollinators visiting their farm in…

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M&S Teams Up With Agrisound To Boost Pollinator Activity On British Farms

M&S have announced a three-year collaboration with agri-tech start up AgriSound, designed to help farmers better manage pollinators and increase crop yields.  The collaboration will see two M&S Select Farms, Plumford in Kent and G’s Growers in Cambridgeshire, install in-field sensors for three years, allowing them to track the number of pollinators visiting their farm in real-time and target specific interventions for improving numbers.  AgriSound are biodiversity experts, based in York, that have developed specialist listening devices, which combine acoustic technology and environmental sensors to monitor the density of key…

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