Automakers, Safety Advocates and Moms Team Up to Raise Awareness about the Dangers of Heatstroke

Automakers, safety advocates and moms are taking to the airwaves and online with an educational campaign aimed at saving children’s lives. Sadly, an average of 37 young lives are lost each year from heatstroke due to being unattended in cars. More than half of these victims were under a year old and 75 percent were under two years old. So far this year there have been a total of 9 childhood fatalities. Even on a 70-degree day, a vehicle’s interior temperature can exceed 100 degrees in mere minutes. To help…

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