Here’s a fact: Colon cancer is up to 89% preventable. Here’s an unfortunate truth: the stigma around guts, butts, and poo prevent important conversations around colonoscopies, especially among those in their 20s, 30s and 40s, age groups that have seen colon cancer on the rise for years. It’s why Worldclass, a new streetwear line launched by Brooks Bell and Sarah Beran – both survivors of late-stage colorectal cancer diagnosed in their 30s – enlisted purpose-driven creative agency Baldwin& as their strategic and brand design partner to create an edgy campaign to showcase…
Read MoreBaldwin&’s Cheeky New Campaign for Worldclass’ Colon Cancer Prevention Fashion Line
