Bauer Media Outdoor rebrands Amscreen and adds first-party data to AdAstra as it drives innovation for advertisers

Bauer Media Outdoor (BMO) have announced the rebrand of Amscreen, Europe’s largest manufacturer of digital outdoor signage, which BMO acquired at the end of 2025, into Bauer Media Outdoor Technic.  This marks a major step in the company’s strategy to deliver market-leading sustainable and innovative Out of Home (OOH) infrastructure in the UK and Europe. The new BMO Technic division will bring screen innovation, expertise, and manufacturing fully in-house, ensuring even greater control over the quality and development of its digital OOH estate from end to end. The announcement was…

Read More

Outdoor Media Awards 2026 welcome entries for 20th year celebration

Bauer Media Outdoor UK has opened entries for the Outdoor Media Awards (OMAS) 2026, held in partnership with Campaign. The OMAs celebrate their landmark 20th year with a bold new look and feel that reflects two decades of creativity, innovation, and excellence in Out of Home (OOH) advertising. Moments that stand the test of time The 2026 theme champions campaigns that capture attention, influence culture, spark conversation, and create “Did you see that?” moments. From strategic brilliance to creative impact, this year’s awards recognise the work that truly stands out…

Read More

Bauer Media Outdoor and Essex County Council launch groundbreaking Milestone shelters in Basildon

Bauer Media Outdoor, one of the UK’s leading Out of Home media and infrastructure companies, has unveiled a revolutionary new range of bus shelters – the Milestone –in partnership with Essex County Council as part of their Basildon Greener Route launch. This marks the most significant innovation in UK bus shelter design in decades. The Milestone range represents a new benchmark in public transport design. It has been developed through extensive research into the needs of modern bus users, with a focus on accessibility, safety, comfort, and sustainability. The shelters are designed and manufactured in…

Read More

Three primary schools in Sunderland install Edible Playgrounds

Three primary schools in Sunderland now have Edible Playgrounds—fun, outdoor spaces where children can grow fruit, vegetables, and herbs while learning about health and wellbeing. The new playgrounds—at Barmston Village Primary School, Gillas Lane Primary School, and Hetton Lyons Primary School—are designed to help children connect with nature, learn where food comes from, and discover the benefits of eating fresh, healthy food. Each Edible Playground includes raised beds, vertical growing areas, a greenhouse, a shed, tools, seeds, and seating areas where children can relax and learn. The goal is to…

Read More

Bauer Media Outdoor announces winners of 2025 Compass scheme championing Black-owned businesses

Bauer Media Outdoor, in partnership with Jamii, announced the five inspirational winners of its Compass scheme – an initiative designed to help grow Black-owned businesses through the power of outdoor media.   Following a nationwide search for brands that are ready to scale up and a rigorous selection process, this year’s winners reflect innovation, inclusivity, and a strong potential for growth. Each selected brand will receive a national digital Out of Home advertising campaign worth £50,000 to help increase their visibility and brand awareness. The 2025 Compass winners are: First…

Read More