The Coalition for Better Ads has announced that it has strengthened its Better Ads Experience Program and expanded operational support for its Better Ads Standards. The Coalition announced the first group of certified companies participating in the Better Ads Experience Program, launched an independent dispute resolution mechanism for the Program with leading global self-regulatory organizations, and has hired an experienced industry executive to expand education and outreach in European and other leading markets. These concrete steps build on widespread industry support for the Better Ads Standards and will serve as…
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