DoSomething.org and Campaign for Tobacco-Free Kids Encourages Gen Z to Fight Tobacco Use as a Social Justice Issue

With Big Tobacco continually trying to hook Black, Brown and LGBTQ+ youth and low-income communities on its products, fighting these predatory marketing tactics has clearly become a social justice issue that young people care passionately about. What’s more, tobacco use impacts mental health and environmental protection efforts. To show young people that tobacco use is an intersectional challenge and to unite them to keep their loved ones and friends tobacco- and nicotine-free, DoSomething.org and the Campaign for Tobacco-Free Kids are launching a three-month program titled, “Why We Should Care.” “We are excited…

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Campaign for Tobacco-Free Kids: New Investigation Exposes How Tobacco Companies Market Cigarettes on Social Media in the U.S. and Around the World

Tobacco companies are secretly advertising cigarettes on social media platforms like Instagram, Facebook and Twitter by paying social media influencers – popular young people with large online followings – to post images of cigarettes and smoking as part of a marketing strategy documented in more than 40 countries. Following a two-year investigation by the Campaign for Tobacco-Free Kids and Netnografica LLC, a U.S.-based consumer research and consulting firm specializing in online research, the findings were published today online and detailed in a petition sent to the U.S. Federal Trade Commission…

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