BBH NY has announced that it has been selected as advertising agency of record by CARE, the leading humanitarian organization dedicated to fighting global poverty. BBH NY is charged with developing a new integrated marketing campaign designed to raise awareness of CARE’s global efforts. Founded in 1945, CARE is an Atlanta-based nonprofit that works in over 90 countries, helping people lift themselves out of poverty. Last year, the organization supported 962 poverty-fighting and humanitarian aid projects, reaching more than 80 million people around the world. The empowerment of women and…
Read MoreBBH NY is Named Agency of Record for CARE
