After 20 years, iconic American Beauty’s bag keeps polluting the Earth.

Greenpeace announces the launch of its new campaign to fight against the single-use plastic. Under the hashtag #ChileSinPlásticos and the worldwide initiative to end the use of single-use plastics (Break free from plastic), McCann Santiago de Chile presents a new communicational action. Chile and Latin America are taking important steps to legally ban the use of plastic, but we also need to call the people to change their own behavior. This time we take advantage of the 20th anniversary of the classic movie “American Beauty”, to question the iconic scene…

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