Clear Channel is making significant strides with the expansion of LaunchPAD, through strategic partnerships with industry leaders. Featured Posts Clear Channel LaunchPAD expands with the addition of Billboard Live The collaborations aim to broaden access to premium digital inventory and unlock new growth opportunities for advertisers worldwide. Earlier this month, Vistar Media, the global provider of programmatic software and digital signage solutions for OOH, announced the addition of Clear Channel to its robust network of digital Out of Home (DOOH) inventory. The partnership with the demand-side platform (DSP) enables media…
Read MoreTag: Clear Channel LaunchPAD
Clear Channel LaunchPAD expands with the addition of Billboard Live
Clear Channel UK has added 372 Billboard Live screens – available in more than 85 towns and cities nationwide – to its inventory available to buy programmatically via Clear Channel LaunchPAD. With consumers being 63% more likely to take an online brand action following exposure to Out of Home advertising, advertisers now can target consumers regardless of location as part of any programmatic Digital Out of Home (DOOH) campaign. The addition of Billboard Live screens marks the continued expansion of Clear Channel LaunchPAD in the UK where advertisers can…
Read More