Dogs Trust use VR for the first time for face-to-face Fundraising.

Dogs Trust have partnered with GOOD Agency to launch a brand new Virtual Reality fundraising experience.  Dogs Trust’s face-to-face fundraisers needed to find a way to cut through and grab the attention of people inundated with constant messaging, and show them what a difference they can make. GOOD Agency have been working with Dogs Trust to create an immersive virtual reality experience that truly engages the public; a powerful way to demonstrate the impact donors can have for the thousands of dogs each year that Dogs Trust care for. Launching…

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18 Feet & Rising launches ‘Little Balloon Doggy’ Campaign for the Dogs Trust

Independent creative agency, 18 Feet & Rising, has today launched a new through-the-line ad campaign for the UK’s largest dog welfare and rehoming charity, Dogs Trust. The TVC, titled Little Balloon Doggy, was born out of the sad truth that dogs are waiting at rehoming centres for longer than ever before. Tapping into Dogs Trust’s wider ambition to change perceptions of rescue dogs in the UK, encouraging the dog loving public to think about rescuing a dog before they buy, the campaign shows that rescue dogs come in all shapes…

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