Spanish number one juice brand in Spain, Don Simon, has unveiled its first ever 100% environmentally friendly and smart packaging, doing good for both consumers and the planet. In partnership with its packaging supplier Elopak and creative technology studio Appetite Creative, Don Simon has incorporated a fun and interactive connected experience to help educate consumers about the benefits of the new Pure-Pak® eSense packaging, for both consumers and the environment. The smart packaging utilises a web app based connected experience accessed via QR codes to inform consumers about the benefits…
Read MoreDon Simon unveils 100% sustainable smart packaging featuring the world’s first Pure-Pak® eSense carton
