The Hallway collaborates on a campaign encouraging organ donor registration

The Hallway has collaborated with heart transplant recipient Jayden Cummins on a campaign to encourage people to become registered organ donors. Launched during DonateLife Week, the campaign includes a short film created by Cummins himself, which has been supported with a multi-faceted ambient campaign developed by The Hallway. The three minute film, If I Could Talk To My Donor, is a very personal piece that writer and director Cummins made with the help of a community awareness grant from the Organ and Tissue Authority (OTA). The film features real life…

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