Fabulous launches a new campaign Baby, Bank On Us in partnership with Save The Children and Little Village

The cost-of-living crisis has left many families with young children in incredible financial hardship. To support struggling parents, Fabulous is launching Baby, Bank On Us, in partnership with Save the Children, Little Village and baby banks across the UK.  Half of the 4.2 million children living in poverty in the UK live in a family with a child under the age of five.  An exclusive Fabulous survey of 2,000 British mums unearthed some heartbreaking statistics. 27% report rationing nappies and baby wipes, 39% have missed meals so their children can…

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