New IoF research looks at how the public perceive fundraising

The IoF has published “What does the public think of fundraising”, public perceptions survey results which explores how people view with fundraising profession. The first in two installments of a public poll conducted by YouGov was published today by the IoF. The research looks at how the fundraising profession is seen and understood by the public, particularly at whether age, race, religion, disability, or gender make a difference to how fundraising is perceived. The second installment will explore how people view a career in fundraising and will be made available on…

Read More

Big Lots Announces National Spring Campaign To Fundraise On Behalf Of Nationwide Children’s Hospital And Its Behavioral Health Program

Big Lots announced today the relaunch of their national point-of-sale fundraising campaign. Now through April 22, all Big Lots stores will collect donations and 100 percent of the dollars raised will support Nationwide Children’s Hospital. This marks the company’s fifth fundraising campaign in three years on behalf of Nationwide Children’s. In addition to benefiting Big Lots Behavioral Health Services at Nationwide Children’s Hospital, the campaign will help address, nationally, the growing need for mental and behavioral health care. In the summer of 2016, Big Lots, together with the Big Lots…

Read More

Dogs Trust use VR for the first time for face-to-face Fundraising.

Dogs Trust have partnered with GOOD Agency to launch a brand new Virtual Reality fundraising experience.  Dogs Trust’s face-to-face fundraisers needed to find a way to cut through and grab the attention of people inundated with constant messaging, and show them what a difference they can make. GOOD Agency have been working with Dogs Trust to create an immersive virtual reality experience that truly engages the public; a powerful way to demonstrate the impact donors can have for the thousands of dogs each year that Dogs Trust care for. Launching…

Read More

Head Held High Appeal launches in partnership with UK Government

UK Charity Hope for Children has been selected by the Department for International Development (DFID) to receive match funding in support of their first ever national fundraising appeal. The 3-month Head Held High appeal launched on on Saturday 23rd September at the inaugural Wanderlust Festival in the UK, and will run until 23 December. The appeal is raising funds for vulnerable children in Africa who are being denied their basic right to education. Through the UK Aid Match scheme, every pound donated by members of the UK public during the appeal, will…

Read More