Tag: Hey Girls

Co-op joins Hey Girls and Big Issue Invest Power Up programme in the fight against period poverty

Stuart Mitchell

The period poverty-battling Hey Girls took another giant leap forward as its products hit the shelves of the community retailer, Co-op. With a £50,000 investment from Big Issue Invest, Hey Girls Day Time and Overnight Sani pads and Menstrual Cups can be found in just under 200 Co-op food stores, marking the launch of the Big Issue Invest Power Up programme. Founded by Celia Hodson with the help of her two daughters, Kate and Becky, Hey Girls sells a full range of Period Products on a ‘buy one give one’…

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Hey Girls hosts nationwide #GiveACupAGo campaign asking customers to go plastic free for World Menstrual Hygiene Day

Stuart Mitchell

On the 28th of May, the world will celebrate Menstrual Hygiene Day. This global event aims to raise awareness of the importance for women and girls to have a safe and healthy period. From accessing clean water supplies, to the cost and availability of products, there are various challenges that women around the world face when dealing with their monthly menstruation cycle. Ultimately, we aim to reduce these practical and financial constraints to promote gender inequality. In honour of World Menstrual Hygiene Day – May 28th 2019 – Hey Girls…

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Hey Girls launches #Pads4Dads

Stuart Mitchell

Over the past 6 months, Hey Girls has been working on a campaign to help Dads chat to their kids about periods. They know that talking to young people about periods can be awkward for Dads and they have undertaken a survey of 1500 men (including 753 Dads), which found that one in three Dads feel unprepared to have conversations about periods with their kids, a third admit they’ve never purchased sanitary products and 50% said they’ve never chatted to their daughters about periods. Hey Girls has created a specific…

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New Research Reveals Period Poverty is More Substantial in UK

Stuart Mitchell

Ahead of a nationwide campaign in March, research published has revealed that the issue of period poverty is more substantial than previously evidenced. Until now, the statistic of 1 in 10 women and girls in the U.K. being unable to afford menstrual products has been cited, but a new survey held by Ginger Comms, the Bloody Big Brunch and Hey Girls has shown that the figure is closer to 3 in 10 women (27%). 51% of the population (men and women) say that they have either had direct experience of…

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adam&eveDDB campaign promotes Hey Girls “buy one, give one” sanitary pads as they hit UK supermarket shelves for the first time

Stuart Mitchell

Hey Girls UK is a social enterprise that tackles period poverty by donating a pack of sanitary pads to girls in need for every pack it sells. To coincide with the brand’s launch in Waitrose and Asda stores, adam&eveDDB has created a press campaignthat promotes Hey Girls and its mission. The two-sided print execution is designed to stop readers in their tracks by inviting them to cut out their own sanitary towel.  The second page goes on to reveal the shocking reality that 1 in girls 10 in the UK…

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