Co-op boss kick starts members’ coronavirus fund with own personal donation

Co-op CEO Steve Murrells is directing his own personal income to kick-start a Co-op Members Fund, which will be channelled into foodbanks, a funeral hardship fund and front-line community causes. The boss of the £10bn turnover business is donating 20 per cent of his salary over a 3 month period into the newly created Co-op Members’ Coronavirus Fund. The fund has been established so that the Co-op’s 4.6 million members can donate their unspent existing member rewards, totalling over £30m, into these vital areas. Initially The Co-op Members fund will…

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Co-op launches multi-million pound donation scheme to feed the hungry

Co-op has announced a major multi-million-pound boost to feed the nation during the ongoing Covid-19 crisis. The convenience retailer has pulled its Easter TV advertising campaign, which was originally promoting its chocolate eggs, and donated the airtime – worth £2.5 million – to fight hunger by promoting the work of charity FareShare. In partnership with FareShare, Co-op has created a new charity TV ad which is a tribute to the local heroes who are playing their part in feeding the nation during the Coronavirus crisis. The advert launches the new…

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Co-op to donate food worth £1.5 million to FareShare to feed those at risk of hunger during Coronavirus crisis

Convenience retailer Co-op has announced that from next week, it will be donating £1.5 million worth of food to FareShare, in a show of co-operation to help boost stocks, support local communities and those citizens who are struggling amid the ongoing Coronavirus outbreak. FareShare – the UK’s largest hunger fighting charity – supports 11,000 charities and community groups, including food banks, and Co-op has pledged £1.5 million of essential food products which will be split amongst FareShare’s 25 warehouses, and then supplied to a network of local community groups across…

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Co-op set to fast track recruitment of 5,000 new store colleagues

Convenience retailer, the Co-op, has announced plans to create 5,000 store-based roles in a bid to provide temporary employment for hospitality workers who have lost their jobs and to increase support for local communities, amid the ongoing coronavirus outbreak. Recruitment procedures have been simplified so that candidates can apply for positions by walking into their nearest Co-op with a view to starting work in a matter of days. Permanent and temporary roles are available up and down the country across the Co-op’s 2,600-strong store estate. The boost in colleague numbers…

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Co-op TV ad showcases the ground-breaking moves it’s making on recyclable packaging

The new TV ad from Co-op has launched this week, highlighting how it’s taken a slice out of landfill waste as the first retailer to introduce recyclable pizza packaging. It launched during the break of Coronation Street this new TV ad, entitled Pizza and Plastics, created by Lucky Generals, tells the story of how Co-op replaced polystyrene pizza discs with corrugated cardboard across all of its own brand pizzas, preventing 200 tonnes of waste. The market-leading corrugated cardboard pizza discs were first launched on the market by Co-op, manufactured by…

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