Inter IKEA Group gather its global marketing and communication to reach and inspire more people

The constant journey of adapting, improving and strengthening the ways IKEA meet its customers, continues. Global marketing and communication play a central role in contributing to how people around the world see, experience and feel about IKEA. With the ambition to further gear up the presence and to be an inspiring leader of life at home, Inter IKEA Group has decided to gather the global marketing and communication competences and assignments in a new entity, named IKEA Marketing and Communication AB.    To continue to develop and strengthen the core capability for common marketing communication content, solutions and services, Inter IKEA Group is exploring how to bring…

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