Mastercard is helping share the stories of the women across the U.S. who are contributing over $3 trillion to today’s economy and opening over eighteen hundred businesses every single day. Today the company announced the launch of a national advertising campaign that puts the spotlight on women business owners who are driving impact. Mastercard is also furthering its commitment to enabling equal funding opportunities for underserved communities including women small business owners and would-be entrepreneurs. Her Ideas Start Something Priceless As National Small Business Week approaches and our attention focuses on…
Read MoreTag: Mastercard
Stand Up To Cancer, Mastercard & Marvel Studios’ Avengers: Endgame Unite To Help Take Down One Of The Biggest Villains Of All: Cancer
Stand Up To Cancer (SU2C), Mastercard and Marvel Studios’ Avengers: Endgame announced today that they are teaming up to take down one of the biggest villains of all, cancer, with an impactful new Public Service Announcement scheduled to launch in April. The PSA campaign features Marvel Studios’ Avengers: Endgame Super Heroes alongside real-life heroes: cancer survivors. The two global brands are collaborating to raise awareness for SU2C to help all patients become long-term survivors. The PSA will come to life across print, TV, radio, digital and out-of-home networks, aligning with…
Read MoreMastercard Encourage Users To Make 2018 Your Year of Action: ‘Start Something Priceless’
There is no better time than the New Year to remind ourselves that we each have the power to do something meaningful, make something special happen in our lives and our world. With the global launch of Start Something Priceless, Mastercard is aiming to inspire everyone to take a first step in pursuit of their chosen passion or purpose, and turn small moments into amazing memories. “Start Something Priceless is a call to action at a time when people expect actions, not just ads, from brands,” said Raja Rajamannar, chief…
Read MoreMcCann Awarded Best of Show at ANA’s 2017 Multicultural Awards for Mastercard’s ‘Restroom for All’ at NY Pride Parade
Well done to McCann for winning Best of Show at the Association of National Advertisers’ 2017 Multicultural Excellence Awards. McCann announces that McCann XBC, its dedicated client unit for Mastercard, was awarded Best of Show at the Association of National Advertisers’ 2017 Multicultural Excellence Awards. The campaign, created for Mastercard’s ‘Restroom for All’, a restroom open to people from all backgrounds and sexual orientation, debuted at the 2016 NY Pride parade. “Creativity is fueled by social inclusion,” said Joyce King Thomas, Chairman and Chief Creative Officer of McCann XBC, the…
Read More