LOLA MullenLowe Paris presents compilation campaign to drive awareness of on-going child abuse in France and help prevent it going forward

In 2016, 67 children died from the beatings of a relative and 19,700 complaints were filed for sexual abuse against minors. With this in mind, LOLA MullenLowe in Paris and the Ministry of Solidarity and Health have launched an unprecedented campaign to raise awareness surrounding the different forms of child abuse and empower all citizens to take action. On the International Child Day – 20 November 2018 – 5 shocking campaigns were broadcasted in a 1 minute 40 second compilation each illustrating a type of child abuse, with the first…

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