Tag: NABS

NABS Launches New Ad Industry Wellbeing Model

Stuart Mitchell

NABS, the employee support organisation for the advertising and media industry, has launched a new model designed to revolutionise the way wellbeing is approached by the industry. The SHEPARD Model has been developed in line with the latest research into neuroscience and aims to give a complete view of wellbeing, and all its component parts, to allow individuals and organisations to better understand and improve wellbeing levels across the industry. Mental and physical ill health have been proven to have a hugely negative impact on both the individual and the…

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NABS reveals new brand identity through newly launched Ambassador’s recruitment campaign

Stuart Mitchell

NABS– the support organisation for the media and advertising industry – reveals a new brand identity, the first significant change for 14 years, on 2nd October. Devised by Fold7, NABS’ creative agency, the branding includes a new logo and tagline: ‘How’s Work?’ The tagline invites everyone working in adland to open a conversation with the industry charity; and reflects NABS’ mission to support, improve and champion the wellbeing of employees and employers. NABS president, Karen Blackett OBE, said: “Through two simple words: ‘How’s Work?’ NABS challenges us all to reflect…

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