Awareness of the National Gambling Treatment Service (NGTS) continues to grow, following awareness raising campaigns led by the charity GambleAware, targeted primarily at high-risk male gamblers (PGSI 8+). The campaign is well-targeted, with impact highest amongst its core target audience of high-risk male gamblers (PGSI 8+) and ‘affected others’ (partners, family and friends negatively affected by the gambling of others). Campaign recognition continues to grow wave on wave, reaching 74% amongst high-risk male gamblers in August 2021, and 79% amongst affected others. Increasing numbers of high-risk gamblers agree that…
Read MoreGambleAware publishes National Gambling Treatment Service campaign tracking results
