Dow Announces Strategic Collaboration With Natura for Project Ybá in Brazil – a Model of Sustainable Commercial-ecological- Social Development in the Amazon Rainforest

Dow recently announced that Natura cosmetics brand – part of Natura & Co group, the fourth largest personal care company in the world – is the first commercial collaborator for Project Ybá: Conservation that Transforms, a strategic sustainability project for balancing commercial growth of a local community with environmental preservation in Breu Branco, Pará, deep in Brazil’s Amazon Rainforest. Launched in May 2021, Project Ybá is a Dow initiative in Brazil with an investment of R$1 million (~US$200,000) in collaboration with the Peabiru Institute and The Nature Conservancy (TNC). It aims to…

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