Unilever has announced it will eliminate the word ‘normal’ from all of their beauty and personal care brands’ packaging and advertising, as part of the launch of our new Positive Beauty vision and strategy. Positive Beauty, which sets out several progressive commitments and actions for our beauty and personal care brands, including Dove, Lifebuoy, Axe and Sunsilk, will champion a new era of beauty which is equitable and inclusive, as well as sustainable for the planet. Using Unilever’s world class innovation and technology, Positive Beauty will also help to drive…
Read MoreUnilever says no to ‘normal’ with new positive beauty vision
