Northwell Health, in partnership with New York-based advertising agency StrawberryFrog, has launched a poignant new television campaign aimed at preventing firearm-related deaths among children. The initiative urges New Yorkers to securely lock their firearms, reinforcing the importance of gun safety to prevent tragic and avoidable accidents. A 30-second spot, titled “Things We Can Treat,” begins with wistful images of children happily at play and reveals how some have wounds that are healing—a brain surgery scar, a bloody knee, a heart surgery scar, a broken arm in a cast. These children…
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Northwell to sponsor WorldPride events
Northwell Health has partnered with NYC Pride to serve as a principal sponsor of events tied to WorldPride 2019 and celebrate the 50th anniversary of the Stonewall uprising. New York State’s largest health system will host, participate in and sponsor a number of events throughout June in honor of LGBTQIA+ Pride Month, culminating in the NYC Pride March and PrideFest in Manhattan on June 30. Northwell’s platinum sponsorship with the nonprofit Heritage of Pride, Inc., the organization that produces New York City’s official LGBTQIA+ Pride events, includes signage at all…
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