The ASA/CAP have released a post called: Looking into the depiction of older people in advertising. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. As readers will no doubt be aware, the UK Advertising Codes contain rules which require advertisers to prepare ads with a sense of responsibility, and which prohibit ads from causing serious or widespread offence. As per these rules, particular care…
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Prestigious Dementia Friendly Art Created At Forth Valley Royal Hospital
The thoughts of people in Central Scotland who are living with dementia have helped formulate two digital artworks at Forth Valley Royal Hospital – one based on clouds , the other reflecting land through which dreams flow. The £15,000 project , a commission for an older artist, was secured by Artlink Central through the Baring Foundation’s Arts and Older People programme and has been created by Fife-based digital artist Elizabeth Ogilvie who worked with film-maker Rob Page. Elizabeth Ogilvie is one of the most significant artists of her generation in…
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