PRCA SEA research paints picture of Asia-Pacific’s PR practice

PR and communications professionals in Asia-Pacific are working overtime to deal with the demands of the clients and organisations they serve, says a major new report on the region’s communications sector. The study, which includes insights from leading PR practitioners, also finds the sector’s cosmopolitan workforce increasingly prioritising digital channels, reputation management, and strategy development in their work.  The inaugural Asia-Pacific PR and Communications Census, based on more than 500 responses to a survey conducted earlier this year, is published today by the Public Relations and Communications Association (PRCA). It…

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