Tag: Procarton

Storytelling took centre stage at the 2026 Pro Carton Student Video Award (PCSVA), as the winning films were unveiled on 17 September during the Awards Gala at Rome’s Villa Miani. The award celebrates the most creative and impactful short films exploring the benefits and potential of cartonboard. Now in its seventh year, the PCSVA continues to showcase the breadth of emerging filmmaking talent across Europe. The 2026 entries brought together a diverse mix of filmmaking techniques, genres and visual approaches, with judges Simon Bolton (Head Judge & Advertising Consultant), Bady…

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Pro Carton, the European association for carton and cartonboard manufacturers, has today revealed authoritative, new research proving that the European carton and cartonboard industry has succeeded in reducing its carbon footprint by 24% since 2018. The findings demonstrate that carton packaging not only meets the demands of a bio-based and circular economy but has a key role to play in the transition to a low carbon economy. The newly measured European industry average carbon footprint of cartons is now at 249 kgCO2e cradle-to-grave and 148 kgCO2e cradle-to-gate per tonne of…

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