PR Sector Contributes over €1bn to Irish Economy

A nation-wide study carried out by Amárach Research for the Public Relations Institute of Ireland (PRII) finds the sector is contributing almost €1.2 billion to the Irish economy and has more women than men in senior roles. There were 471 respondents to the survey which was carried out in April. The report was launched on Thursday evening. Key Findings It is estimated that over 2,800 are working in public relations and communications. 68% of the profession are female and there are more females than males in senior roles. However, a…

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