Tag: recycling

Citeo, Total, Recycling Technologies, Mars and Nestlé Join Forces to Develop Chemical Recycling of Plastics in France

Stuart Mitchell

As part of Citeo’s call for projects to promote eco-design, recycling and recovery projects for plastic and paper in France, leading international energy company Total, plastic recycling technology provider Recycling Technologies, global brands Nestlé and Mars today joined forces to develop an innovative industrial chemical recycling industry in France. The first-of-a-kind consortium of world-leading players from across the plastic packaging value chain will examine the technical and economic feasibility of recycling complex plastic waste, such as small, flexible and multilayered food-grade packaging. These products are currently considered non-recyclable and are…

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The Coca-Cola Foundation, Keep America Beautiful Public Spaces Recycling Bin Grant Application Opens

Stuart Mitchell

The Coca-Cola Foundation and national nonprofit Keep America Beautiful® has announced the application period for the 2020 Keep America Beautiful/Coca-Cola Public Spaces Recycling Bin Grant Program is open through Dec. 31 (11:59 p.m. EST), 2019. The 2019 Coca-Cola Public Spaces Recycling Bin Grant Program distributed public space recycling bins to 31 organizations, including Keep America Beautiful community-based affiliates as well as government agencies, colleges and universities, and Native American tribal locations in 19 states. It’s estimated that one-third of all beverage containers are consumed on the go, which highlights why The Coca-Cola Foundation and…

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SC Johnson Partners With Molecoola to Increase Recycling in Brazil

Stuart Mitchell

SC Johnson has announced a partnership with reverse logistics startup Molecoola to sponsor recycling centers in São Paulo, Brazil, reinforcing the company’s commitment to recycling and sustainability. Consumers can return empty products from any of SC Johnson’s well-known brands, including Mr Muscle®, Glade® and OFF!®, at any of Molecoola’s locations and earn points that can be redeemed using app technology for goods and services. The points can also be used for charitable donations to communities in São Paulo. “We are excited to partner with Molecoola to help increase recycling rates…

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Subaru Loves the Earth Recycling Program Expands to More Than 160 REI Stores Nationwide

Stuart Mitchell

Subaru of America, Inc. has announced that stemming from the overwhelming success of its Subaru Loves the Earth initiative, which achieved the recent recycling milestone of diverting more than two million pieces of waste from landfills, the automaker is bringing its robust recycling program in-store to REI retailers nationwide. Employing the TerraCycle® Zero Waste Box™ platform that Subaru retailers across the country have used to encourage recycling, the automaker will leverage these boxes to support REI’s 2019 #OptOutside initiative. This year, REI is taking its annual anti-Black Friday effort one…

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PepsiCo Recycling and Diary of a Wimpy Kid author, Jeff Kinney, Team Up to Inspire Recycling Habits in School

Stuart Mitchell

PepsiCo Recycling and Jeff Kinney, acclaimed author of the internationally bestselling Diary of a Wimpy Kid children’s book series, today announced the “Be Awesome! Recycle!” campaign. Just in time for back-to-school, this will support PepsiCo’s Recycle Rally program, which provides U.S. K-12 schools with an array of recycling resources and incentives. The campaign features beloved Diary of a Wimpy Kid character Rowley Jefferson encouraging kids to start recycling and embody the idea that “awesome kids care.” Jeff Kinney designed an exclusive cartoon illustrating the importance of recycling through the eyes…

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