Tag: Rudd Center for Food Policy & Health

New Study Shows Unhealthy Food Advertising Continues to Disproportionately Target Consumers of Color

Stuart Mitchell

U.S. food and beverage companies disproportionately target Black and Hispanic consumers with advertising for high-calorie, low-nutrient products, including candy, sugary drinks, and snacks, according to a new study by the Rudd Center for Food Policy & Health at the University of Connecticut. The millions they spend on this targeted marketing contributes to inequities in diet-related diseases heavily affecting communities of color, including heart disease, obesity, and diabetes. “Our study shows that food companies continue to directly target Black and Hispanic consumers with TV advertising that primarily promotes unhealthy products,” said…

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New Report Reveals Industry-Led Initiative Restricting Products Advertised to Kids Fails to Protect Them from Marketing of Unhealthy Foods and Beverages

Stuart Mitchell

Although recent revisions to the nutrition criteria used by the Children’s Food and Beverage Advertising Initiative (CFBAI), the food industry’s self-regulatory program, led to minor nutritional improvements in products that may be advertised to kids, the initiative fails to meaningfully protect them from marketing of unhealthy food and beverages, according to a new report from researchers at the Rudd Center for Food Policy & Health at the University of Connecticut. The report, FACTS 2022. Food industry self-regulation: Changes in nutrition of foods and drinks that may be advertised to children,…

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