Shake‘N Bake to Save 900,000 Pounds of Plastic Waste Annually with Brand’s First-Ever Packaging Update

Iconic household staple, Shake ‘N Bake, ushers in a new era for its signature packaging, announcing the removal of the plastic ‘shaker’ bag from its products. Effective across its full product portfolio, this is the brand’s first step towards a more sustainable future – and an easy way for fans to make a difference, as 73% of consumers say they want to use less plastic, but don’t know how.1 In place of the ‘shaker’ bag, fans are encouraged to shake using a reusable container as the vessel for adding that…

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