Celebrating a decade of Mercedes-Benz’ longstanding partnership with Festival d’Hyères, the Mercedes-Benz Sustainability Prize marks the first sustainability-focussed award at the festival and continues the brand’s ambition to drive responsible luxury forward. Launched together with the brand’s partner Fashion Open Studio, a showcasing and mentoring platform by Fashion Revolution, the world’s largest fashion activism movement, the prize bolsters Mercedes-Benz’ continued support of the next generation of international design talent at the festival. Winning designer, Sofia Ilmonen from Finland, was elected by the Fashion Jury featuring the likes of Louise Trotter,…
Read MoreMercedes-Benz awards the new Sustainability Prize to Sofia Ilmonen
