Tag: The Coca‑Cola Company

The Coca‑Cola Company Joins MIT AI Impact Consortium to Tackle Real-World Problems With Tech

Stuart Mitchell

Artificial Intelligence (AI) and other emerging digital technologies are transforming nearly every aspect of The Coca‑Cola Company’s global business. From R&D and marketing to inventory management and supply chain procurement, the company is constantly exploring how AI can progress creativity, productivity and collaboration. Now, the company has joined the newly established MIT Generative AI Impact Consortium as a founding member. This collective is committed to harnessing the power of AI for societal good through bold collaborations.  TCCC joins OpenAI, Analog Devices, Tata Group, SK Telecom and TWG Global in the…

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The Coca‑Cola Company and Partners Help Restore Drought-Stressed Watersheds in the Colorado River Basin

Stuart Mitchell

The Coca‑Cola Company is part of a coalition of partners working to restore a critical, drought-stricken watershed in Colorado. Since the summer of 2021, a National Forest Foundation (NFF)-led team of conservationists and volunteers has installed dozens of man-made beaver dams along a one-mile stretch of Trail Creek to help restore the natural ecosystems across nearly 130 acres of wetlands.  Trail Creek is a key tributary to the Taylor River, which flows into the Gunnison River. The Gunnison’s headwaters feed into the Colorado River. The pilot project is reconnecting the…

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