Valpak®, one of North America’s leading direct marketing companies, and United Way Worldwide, the world’s largest privately funded charity, announced today that they will partner on a nationwide, multi-platform campaign, “United to Strengthen Our Local Communities.” The campaign is intended to increase brand awareness, engagement and fundraising for United Way through the integration of a robust direct mail and digital advertising campaign. The campaign will feature an integrated promotional package that will showcase United Way’s 132-yearold brand on Valpak’s iconic Blue Envelope of savings, reaching nearly 36 million households nationwide…
Read MoreValpak and United Way Launch “United to Strengthen Our Local Communities” Campaign
