On the EDGE Conservation (OTEC) – a charitable foundation dedicated to the promotion of biodiversity and conservation – is building on its recent debuts in mobile gaming and educational publishing with a series of anthropomorphic virtual influencers set to entertain and engage young YouTube audiences, whilst also highlighting their predicament as an overlooked endangered species. Launching today, OTEC’s new Youtube channel will host weekly, short-form video diaries posted by the first characters in the series: Lexi the Aye Aye and Eric the Pangolin. Tegan the Kakapo will join the group…
Read MoreOTEC launches virtual influencers on YT as ‘spokes-animals’ for endangered species – using using new-style motion capture to humanise its characters
