CARE’s International Women’s Day Campaign Rallies Americans to Help Make All #WomenEqual

Nearly 40 percent of the world’s girls and women – 1.4 billion – live in countries failing on gender equality. And according to a 2019 poll by Verizon Media Brands, many American women (68 percent) want to play a role in reducing gender bias around the world. Following a successful 2019 International Women’s Day campaign that generated over 350M media impressions and 99 media placements, the global poverty-fighting organization CARE® will again host a powerful International Women’s Day campaign, #WomenEqual, giving the American public many ways to join the fight…

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