World Health Organization and Out There Impact join forces to use the power of mobile to prevent the ongoing spread of COVID-19 as world awaits vaccine rollout

Out There Impact, the impact division of mobile advertising and data monetisation company Out There Media, committed to using the power of mobile technology for the greater good, today announced that it is collaborating with the World Health Organization (WHO) to launch a global mobile education campaign looking to contain the ongoing spread of COVID-19. The two organizations will work together to distribute messages to more than three hundred million global citizens by early 2021 via Out There Impact’s mobile engagement platform and its mobile operator partners. This vast and…

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Global Advertising Industry Leaders Unite to Amplify World Health Organization COVID-19 Health Alert

PVBLIC Foundation, collectively with Mediakeys Group, has organized a global consortium of 21 advertising companies spanning 7 countries, and from 3 continents, to amplify the World Health Organization’s message about COVID-19 across the globe. WHO recently launched a dedicated messaging services in Arabic, English, French, Hindi, Italian, Spanish and Portuguese with partners WhatsApp and Facebook to keep people safe from coronavirus.  The campaign invites people to text “hi” in various languages via WhatsApp so they can receive “prompt, reliable, and official information 24 hours a day, worldwide.” This easy-to-use messaging…

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Colgate Supports the World Health Organization (WHO) #SafeHands Effort to help stop the spread of COVID-19

Colgate-Palmolive has announced that it will support the World Health Organization (WHO) on its #SafeHands effort, mobilizing a number of its production facilities around the world to produce and donate 25 million soap bars to help stop the spread of the COVID-19 virus in the regions facing acute needs. According to the WHO, which is offering updated COVID-19 advice to the public, proper handwashing is critical to slow the spread of the disease, but a combination of lack of access to quality soap and a lack of knowledge of how…

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Games Industry Unites to Promote World Health Organization Messages Against COVID-19; Launch #PlayApartTogether Campaign

The global and far-reaching games industry agreed to disseminate key messages from the World Health Organization to help slow the spread of COVID-19. To promote these messages, 18 game industry leaders in the interactive entertainment space have launched #PlayApartTogether, an initiative that encourages their vast network of users to follow the WHO’s health guidelines—including physical distancing, hand hygiene, respiratory etiquette and other powerful preventive actions people can take to fight COVID-19. By bringing special events, exclusives, activities, rewards and inspiration to some of the most popular games in the world,…

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