Wunderman Thompson Commerce Launches Global Sustainable Commerce Practice

Wunderman Thompson Commerce, the leading global eCommerce consultancy, has partnered with clean technology company, Vaayu, to create a global Sustainable Commerce Practice. According to Wunderman Thompson Commerce’s Sustainability, Ethics and the Modern Shopper report, 60% of consumers actively choose companies that are more environmentally friendly, and 28% of consumers are willing to switch a brand or retailer based on the sustainability/provenance of products. Wunderman Thompson Commerce’s Sustainable Commerce Practice will drive responsible consumption across digital commerce channels. The offering will cover consultancy, design, operations, and technology services to support clients…

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