Thanks to the tremendous participation of customers, Food Lion associates and community partners in the Food Lion Feeds #NoEmptyPlate social media campaign, Food Lion Feeds announced today that it is donating one million meals* to Feeding America® and their member food banks in Food Lion’s 10-state service area. Food Lion Feeds created the campaign in support of Feeding America’s Hunger Action Month in September, and committed to donate one meal for every post on Twitter, Facebook and Instagram featuring an empty plate using #FoodLionFeeds and #NoEmptyPlate, up to one million meals. The one million meal donation will support Food Lion Feeds’ commitment to donate one billion more meals by 2025 which the retailer announced in August.
“Ending hunger in the towns and cities we serve will take all of us working together – our associates, customers and community partners. This campaign demonstrated how vitally important people across our towns and cities believe the issue of hunger is, and we were thrilled that so many people took action and joined us in this one simple way to make a difference in the lives of their neighbors,” said Emma Inman, director of external communications and community relations at Food Lion. “We’re proud to support the work Feeding America and 30 member food banks across our footprint do every day, because we believe no one should have to choose between dinner and rent or gas and groceries. We look forward to continuing to connect our customers, associates and community with more ways to make a difference in the communities we all call home.”
*$1 helps provide at least 10 meals secured by Feeding America® on behalf of local member food banks. Through the #NoEmptyPlate social media challenge, $0.10 (monetary equivalent of 1 meal) for every post will be donated to Feeding America and member food banks. Food Lion guaranteed a minimum donation of $100,000 (monetary equivalent of 1 million meals) from Aug. 21 – Sept. 30, 2019. For more information, visit www.foodlion.com/feeds.
