Category: Blog

Blog Posts

WARC Rankings 2026: Media 100 announced – the most awarded campaigns and companies for media excellence

Stuart Mitchell

The WARC Media 100, the ultimate independent global benchmark of the world’s most awarded campaigns and companies for media, is now released.    Compiled by WARC, the annual Media 100 Ranking aggregates the results of the most important global and regional media awards of 2025. The shows tracked are determined in consultation with the WARC Rankings Advisory Board and by a yearly global panel survey.  Amy Rodgers, Head of Content, WARC Creative, said: “The rapid evolution of the media landscape driven by technology, shifting consumer behaviours and new platforms is reshaping how brands and their partner agencies engage with audiences in meaningful and impactful ways. The WARC Media 100 celebrates the most awarded campaigns and companies at…

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Our thoughts on the changes at Meta

Stuart Mitchell

I don’t often write pieces like this, but I’ve had a few DMs and messages asking for my thoughts on what Meta has recently announced with regards to fact checking, and the changes it’s made to its moderation policy. These are very much my thoughts on this, and everyone is of course free to disagree. I have to admit I find it a strange decision – from an ethical standpoint it feels like a step backwards, but what surprises me is that a smart businessman would make such a decision…

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The Story of How Not To Do Your Marketing – The ZX Vega+

Stuart Mitchell

We live in a world where many things have been changed with the creation of crowdfunding. Since its creation in the early 90s  it has allowed the opportunity for niche creations to find their audience at less of a risk to their creator than normal manufacturing. It has also created a new, more targeted field in marketing as well, you have a limited window and resources to find and target your niche and to create a campaign that draws those on the fringe in. Over the last 2 and a…

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