Day: 3 August 2017

Sodastream Highlights Effect of Single Use Plastic Bottles With New Campaign

Stuart Mitchell

SodaStream International Ltd. has launched its new environmental global campaign,“The Homoschlepiens”. The video released on the 11th July features Mayim Bialik, best known for playing Dr. Amy Farrah Fowler in the hit TV series The Big Bang Theory, and Kristian Nairn, best known as Hodor in Game of Thrones. Set in the future, “The Homoschlepiens” features Mayim Bialik as an anthropologist, recalling her first encounter with a Homoschlepien played by Kristian Nairn. The story moves backwards and forwards in time to reflect the harmful reality of plastic bottle consumption, a…

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Co-op backs Fairtrade with brand new wine collaboration

Stuart Mitchell

The world’s biggest Fairtrade wine retailer and the UK’s biggest South African wine brand have joined forces to create a major new Fairtrade wine, supporting vineyard workers on the ground in developing countries. To further extend its commitment to Fairtrade, Co-op has teamed up with the Kumala wine brand to create an entirely new product which meets the strict Fairtrade standards. In addition to these standards, Fairtrade-certified wine farms need to pass stringent tests safeguarding workers’ rights and living conditions.     Through Fairtrade, growers are guaranteed a fair price for…

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