Month: May 2019

The Truth About Opioids Campaign Wins Emmy Award

Stuart Mitchell

The youth and young adult opioid misuse prevention and education campaign, The Truth About Opioids, won an Emmy in the Outstanding Special Class – Short Format Daytime Program category at the 46th Annual Daytime Creative Arts Emmy Awards. The winning 6-minute video “Treatment Box: Rebekkah’s Story” brings viewers face to face with the truth about opioids by capturing 26-year-old Rebekkah’s experience with opioid addiction and her journey to recovery. The campaign demonstrates that opioid addiction can happen to anyone after just five days, and helps young people to understand the dangers associated with…

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Prince William backs safer Thames campaign

Stuart Mitchell

HRH The Duke of Cambridge took to the Thames in central London to highlight a new campaign enlisting the public’s help in preventing accidents and self-harm incidents on the tidal river. Prince William met front-line staff from the organisations involved in a new partnership working to reduce the estimated 700 incidents that occur each year on the river, where people’s lives are at risk, either by misadventure, or as the result of suicide attempts. Annually there are around 30 fatalities, the majority of which are linked to mental health issues.…

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UN Women Executive Director visits Mexico to launch EU-UN initiative to end violence against women and girls

Stuart Mitchell

UN Women Executive Director Phumzile Mlambo-Ngcuka is visiting Mexico from 29 to 30 May, where she will take part in a series of high-level events and meet will key government officials, civil society, women’s groups, as well as private sector and other development partners to build alliances for advancing gender equality. Her participation in the launch of the Spotlight Initiative, a EU-UN global efforts to prevent and end violence against women and girls, will be a highlight of the visit. In Mexico, the Spotlight Initiative is geared to tackle femicide,…

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CAP – Spring clean your ‘allergy’ advertising

Stuart Mitchell

The CAP have released a post called: Spring clean your ‘allergy’ advertising. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Over the years, the ASA and CAP have seen marketers offer a variety of products and therapies to either “treat” or “relieve the symptoms of” hay fever and associated conditions. Whatever is being advertised, it’s important to hold the right evidence to support the…

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Celebrity Busy Philipps Joins Forces with ACLU in Ad as Part of Ongoing Campaign to Fight Abortion Bans

Stuart Mitchell

Celebrity Busy Philipps joined forces with the American Civil Liberties Union today, lending her voice to fight against the passage of restrictive abortion bans in states around the country. The ACLU announced an ad narrated by Philipps that will appear on national cable broadcast shows in MSNBC and CNN, including The Rachel Maddow Show, All In with Chris Hayes, CNN Tonight with Don Lemon, and Anderson Cooper 360, and on digital platforms as part of a six-figure buy that will air through next week. Philipps, an actor, talk show host,…

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