Month: May 2020

Melanie C, Pixie Lott and KT Tunstall sang from their bathrooms to get fans to spend a penny for WaterAid

Stuart Mitchell

Singer-songwriter Melanie C has been keeping fans entertained in lockdown by joining other talented artists including KT Tunstall and Pixie Lott in performing from their bathrooms to raise money for international charity WaterAid.   The social distancing singers made a splash when performing their sets from their bathrooms as part of the five-part Bathroom Sessions series. Diving in with them were Joy Crookes, Jessie Ware, Maverick Sabre, Nadia Rose, and Bomba Estéreo x Crystal Fighters x The Busy Twist.    The Bathroom Sessions launched with a double bill of events featuring an all-female line-up to highlight the women and girls around the world who spend hours each day walking to collect water for their families. They are running online till 18 May in partnership…

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Hikma launches employee matching donation campaign to support local US food banks and pantries

Stuart Mitchell

Hikma Pharmaceuticals PLC, the multinational generic pharmaceutical company, announces the launch of an employee matching donation campaign to support local food banks and pantries in the US communities in which Hikma operates. The initiative will be conducted in each of Hikma’s US communities – Eatontown, NJ, Cherry Hill, NJ, Columbus, OH and Bedford, OH – to help address the unprecedented increase in food demand caused by COVID-19 related job losses and furloughs. “Since the start of the COVID-19 pandemic, Hikma’s 2,000 US employees have been working tirelessly to continue delivering…

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Seize the Awkward Reminds Young People Everywhere That You Don’t Need to Be There, to Be There

Stuart Mitchell

To coincide with Mental Health Awareness Month, the significant life experiences young people are missing out on this May—from prom to graduation, or new jobs and moving out—and the mental health challenges they may be facing, the Seize the Awkward campaign is launching a brand new music video and a suite of digital, social, radio and broadcast assets giving young people the inspiration, language and tools to check in with their friends and support their mental health. The national award-winning campaign, a collaboration between the Ad Council, the American Foundation…

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Vitalant Launches ‘Because of You, Life Doesn’t Stop’ Campaign to Bring Hope to Americans Battling the Pandemic

Stuart Mitchell

The oldest and largest national independent nonprofit transfusion medicine organization, Vitalant, has launched a campaign to help COVID-19 and other patients through life-saving convalescent plasma and other blood donations. The campaign is a prompt to take action and save lives, while reminding the public that donations are both safe and essential. Under the banner of ‘Because of You, Life Doesn’t Stop’ Vitalant’s network of donation centers, in concert with its hospital partners operating under US Food and Drug Administration (FDA) investigational protocols, are collecting and transfusing plasma from eligible donors…

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David’s Bridal Announces Launch of #FrontlineFierce Giveaway Campaign

Stuart Mitchell

David’s Bridal, the nation’s leading bridal and special occasion authority, announced #FrontlineFierce, a nationwide campaign aimed at showing gratitude for frontline workers who have tirelessly supported the fight against Covid-19. David’s Bridal has been blown away by the heroism, fearlessness and bravery of the frontline workers who are fighting so selflessly for those in need. To show their support, the brand will give away 400 wedding and special occasion dresses to medical and healthcare professionals, caregivers, and other essential employees supporting us all through this unprecedented time. “As a daughter of…

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