If you’ve ever wanted to know what it takes to win an Oscar or create an iconic sketch show character then you’re in luck because Barnardo’s is making dreams come true. The leading children’s charity has teamed up with some of the UK’s most loved stars to help banish the lockdown blues with its Fifteen Minutes with Fame prize draw. Winners really can have a one to one chat with Oscar-winner Dame Helen Mirren or actor and author David Walliams. These celebrities are the latest Barnardo’s ambassadors and supporters who…
Read MoreMonth: May 2020
Opinium reveals how the charity sector could change after Covid-19
A new report from Opinium examines the ways in which consumers are supporting charities during the crisis, and reveals the potential long-term changes to the sector as a result of Covid-19. The report also shares consumer recommendations for charities during this time, including the need for increased digital campaigns, celebrity endorsements, and capitalising on the new sense of community. State of consumer support Half (51%) of UK adults are continuing to support charities at this time. Support continues for charities supporting animals (18%) and specific diseases (18%), but support for…
Read MoreSocial Enterprise Hey Girls launches red period pants to support domestic abuse victims
Hey Girls have an important message to share with the launch of their new style of period pants. Supporting the UK governments campaign #YouAreNotAlone, the message is clear, at home shouldn’t mean at risk. As COVID19 hit the UK, it forced many people into lockdown in homes that unfortunately were not safe. It comes as a sad reality that because of this, many people across the country are now imprisoned in environments of domestic abuse and violence. Many charities and domestic abuse campaigners have reported an unprecedented increase in calls…
Read MoreThe Big Issue launches the Sell A Sub challenge with creative campaign and asks the public to join army of “Covid crusaders” after street sellers are forced off the streets due to Covid-19 crisis
The Big Issue has launched a creative campaign in partnership with social impact creative consultancy, Fox & Hare, to call on the public to take on a challenge to ‘sell’ the award-winning magazine on behalf of the street sellers in the wake of the Covid-19 crisis. The Big Issue, which offers homeless and vulnerably housed people across the UK a means by which to earn a legitimate income, recently had to take the decision to safeguard its network of sellers by asking that they stop selling on streets for the…
Read MoreAd industry stars film exclusive talks from isolation to help raise money for Samaritans during coronavirus lockdown
Advertising is about sharing ideas. It’s about sharing ideas that inspire us to help others. Ideas that persuade us to think differently. Ideas that reassure us when we feel vulnerable. But while we find ourselves isolated from each other, sharing ideas is that bit harder. The Mental Health Foundation Coronavirus Study has found that almost a quarter of UK adults living under lockdown in the UK have struggled with loneliness. More than one third are worried about losing their jobs. And one fifth of those surveyed who are unemployed have…
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