Day: 2 June 2020

Charitable fund tripled to £600k to satisfy extraordinary demand for home learning

Stuart Mitchell

The ‘DM Trust Home Learning Fund’ has been tripled to satisfy extraordinary demand for home learning – it will now deliver £600k of fully funded training to over 400 furloughed employees and those made redundant due to the coronavirus. People from 13 different industry sectors will benefit from the initiative. Spearheaded by the DM Trust, in partnership with the Institute of Data & Marketing (IDM), the initiative gives UK-based people who have been placed on furlough or made redundant access to fully funded training and professional qualifications. The DM Trust,…

Read More

Eco-friendly Eurovision announced as part of Circular Economy Week

Stuart Mitchell

A new virtual event on 4th June 2020 will name Europe’s Leading Circular Economy Solution.  The Circular Economy Eurovision is designed to offer a fun and insightful exploration of some of the most exciting and innovative circular economy products and solutions from around Europe. Borrowing its format and voting system from Eurovision, the event offers an international platform for businesses creating sustainable circular solutions across a range of industries including – furniture, homeware, fashion, electronics and more.  Organised as part of the London Waste and Recycling Boards’ Circular Economy Week,…

Read More

Charity creates a ‘virtual meeting’ of missing people

Stuart Mitchell

As new statistics reveal the impact of the coronavirus and self-isolation on people going missing, the charity Missing People has issued a very different visual campaign appeal for information: through the now very familiar visual of a Zoom conference call.  While families and individuals are forced into lockdown and separated from loved ones due to the corona virus pandemic, at least most of us have been able to keep in touch thanks to the mass adoption of video conferencing online.  For some families, the current situation is even more agonising…

Read More

Callaly Launches ‘Unboxing 1930s Women’s Products’ To Show How 100 Years Of Design Have Failed Femcare

Stuart Mitchell

Would you use a century-old condom, vibrator or razor? Femcare brand Callaly today launches a film, produced by award-winning agency Don’t Panic, that highlights what 100 years of innovation has done to improve femcare products. Unlike the huge improvements in other products, a century has had little impact on the design of the humble tampon.  “It’s exactly the same” Filmed prior to the COVID-19 crisis and lockdown restrictions, the film highlights the power of female commaradory and humour which can bring us together in more difficult times. The film sees…

Read More

The Brawny® Brand and JOAN Creative Launch Giants Take Action™, New Creative Platform Focused on Action

Stuart Mitchell

Giants can be anyone, of any age, from anywhere. To support people taking action in a world where others are just talking, commenting and posting, the Brawny® brand and JOAN Creative are launching a powerful new platform, Giants Take Action™. The first campaign under this platform focuses on responses to coronavirus, with The Brawny® Giants Initiative calling for nominations of local giants across the country via TV, OLV and social media. “The Brawny® brand has always stood for strength. We believe that strength lies not in what we say, but…

Read More