Month: September 2020

Understood Launches Take N.O.T.E., A Free Digital Tool That Helps Families Identify Early Signs Of Learning Disabilities And ADHD

Stuart Mitchell

Understood, a social impact organization that empowers individuals with learning and thinking differences, have launched Take N.O.T.E.™, an initiative developed in partnership with the American Academy of Pediatrics (AAP). This initiative centers on the memory device “Take N.O.T.E.” to help families spot signs of possible learning disabilities and ADHD in their children. The initiative — at u.org/takenote — includes free, digital-first resources in English and Spanish for families to use when they notice their child struggling with behavior changes or are concerned about developmental delays. Take N.O.T.E. guides families with the following…

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Top Brands Join Meals on Wheels America for Don’t Stop Now™ Campaign to Support Vulnerable Seniors Impacted by Prolonged COVID-19 Challenges

Stuart Mitchell

Before COVID-19 hit, one in four seniors lived alone while one in six seniors experienced hunger. This number has grown steadily since lockdown measures have come into place and increasingly more seniors must shelter in place to remain safe during the pandemic. As a result, Meals on Wheels programs nationwide are delivering 77% more meals to 47% more seniors than they were just months ago. To remind businesses and individuals alike that we cannot stop caring for our most vulnerable during this time, Meals on Wheels America, the largest national…

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Stand Up To Cancer and Rally Health Announce “Make the Healthy Call” Campaign to Raise Awareness For Cancer Prevention and Screening

Stuart Mitchell

Stand Up To Cancer® (SU2C) announced today the launch of a new public service campaign in collaboration with digital health company Rally Health, Inc. to encourage individuals to take steps to reduce their cancer risk. Titled “Make the Healthy Call,” the campaign features celebrated sportscasters in a series of public service announcements (PSAs) encouraging people to make healthy choices to reduce their risk of developing cancer. The “Make the Healthy Call” campaign kicks off on Sept. 8 with broadcast, print and digital PSAs featuring CBS’ James Brown and Bill Cowher, as…

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Gap Launches Fall ‘STAND UNITED’ Campaign – A Tribute To Individuals United By Humanity For Equality

Stuart Mitchell

Fresh off the GapKids‘ BE THE FUTURE campaign – a call-to-action for youth, led by youth – Gap introduces STAND UNITED. The brand’s Fall adult campaign highlights the power of standing together as a collective of diverse individuals, voices raised, for a more equitable future. STAND UNITED – a call for unity, and an expression of Gap’s brand platform of modern American optimism, is centered on the road across America. Award-winning photographer and director Christian Weber captured this unique moment in time as the pandemic forced the country to separate, only…

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Hyundai Motor Announces IONIQ Brand Dedicated to EVs

Stuart Mitchell

Hyundai Motor Company has announced the launch of its new IONIQ brand dedicated to battery electric vehicles, opening a new chapter as a leader in the era of electrified mobility. Under the IONIQ brand, Hyundai will offer customer centric EV experiences centered on connected lifestyle solutions in line with Hyundai’s vision of ‘Progress for Humanity’. Under the IONIQ brand, Hyundai Motor will leverage its industry-leading manufacturing know-how in EVs to introduce three new dedicated models over the next four years with more innovative models to follow. The creation of IONIQ…

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