Day: 25 October 2021

Paralympians launch campaign to encourage more blind and partially sighted people to get active

Stuart Mitchell

Paralympics GB gold medal winners Chris Skelley and Libby Clegg on Tuesday 28 September 2021 launched See Sport Differently, a campaign to encourage the UK’s two million blind and partially sighted people to get more physically active. See Sport Differently, a three-year campaign run by RNIB in partnership with British Blind Sport, aims to tackle lower levels of wellbeing amongst blind and partially sighted people by highlighting the benefits of physical activity, and demonstrating to blind and partially sighted people and the sports industry alike that sight loss doesn’t need…

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Flash Appeal launched as 2.5 million face ‘dire situation’ in Kenya

Stuart Mitchell

Two and half million people are already experiencing deep food insecurity after two back-to-back rainy seasons failed.  By November, it will have nearly tripled since the same time last year, OCHA warned.  “People in the ASAL region are facing a dire situation”, said Stephen Jackson, UN Resident Coordinator for Kenya, as he launched the humanitarian Flash Appeal for the Kenya Drought response.  Speaking from Nairobi Mr. Jackson said people in Wajir, Northern Kenya, had not seen rain for over a year. Acute malnutrition rates are rising rapidly, posing an imminent risk to children and…

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Survey finds that access to specific zero emission vehicle models is more important than brand loyalty for major companies and fleet operators

Stuart Mitchell

A major alliance of large companies is calling on U.S. auto and truck manufacturers to produce new and more diverse zero emission vehicle models and to support the deployment of critical charging infrastructure and to actively collaborate to improve interoperability between vehicle brands and charging networks.  In a letter released today, the Corporate Electric Vehicle Alliance, a group led by Ceres, urged manufacturers to expand their zero-emission model offerings, and shared the results of a recent internal survey of Alliance members, which showed that respondents plan to buy at least…

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Cutting consumer confusion – and costs – is key to cutting emissions, says Which? in COP26 report

Stuart Mitchell

UK consumers support setting ambitious targets and making big changes to their lives to support the transition to net zero, but they need much greater support from the government and businesses across the UK, according to a major new report from Which?.  With the UK set to host the United Nations Climate Change Conference COP 26 in Glasgow in less than a month, it is clear that to meet the country’s net zero requirements, millions of households will have to make fundamental changes – particularly to how they travel, heat…

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New Report Reveals 86% Of Brits Want Brands To Help Solve The Mental Health Crisis In The UK

Stuart Mitchell

Creative communications agency Full Fat shows where consumer experiences are headed post pandemic – with insight from age 18-55 year olds Covering wellbeing, sustainability, hybrid events and more. Some insight includes: ●   Over 4/5 aged 18-55 (89%) would purchase a ticket for an event if it aided their personal mental health●   More than half (60%) of those aged 18-41 will attend digital events post pandemic ●   3/5 of Generation Z (60%) would be up for seeing what an event was like via a digital platform before committing to it in real life● …

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